U-ACT Corporate Profile

About Recovery Coaching

Coaching as an industry is growing and out of it has emerged recovery coaching. Recovery coaches are trained coaches, who are addicts themselves, or are family members of addicts. This concept has social significance for South Africa as it aids addicts in recovery and similtaneously creates employment for recovering addicts.

This systemic approach to a growing problem in South Africa was pioneered by David Collins, the Director of SHARP, a Johannesburg-based rehab, and Upward Spiral, a corporate wellness initiative.

Fortune magazine describes coaching as, “unlocking a person’s potential to maximise their own performance. It is helping them to learn rather than teaching them. Clients say coaching brings out their best by helping them focus, break down tasks and clarify their values”.

How is recovery coaching different from consulting, therapy, sports coaching or having a supportive friend?The two are similar, however, consulting provides temporary or intermittent solutions, whereas coaching is a consistent, ongoing relationship – where the coach stays with the client to help implement new skills, changes and goals. Consulting often involves dispensing advice whereas coaching focuses on helping an entity discover a solution on its own.

Recovery coaching is not therapy. Where therapy brings understanding and awareness of the past; coaching provides the support and strategy to make changes. Coaching is movement-oriented and action-based.

We are dedicated to: upskilling South Africa through the training of recovery coaches, who will, in turn, impact the Drug, Work and Family arenas of our community.

What is U-ACT’s Mission?

  • Empowerment: provide vital skills sets to recovering addicts and their family members. They can use these to work in the community as recovery coaches.
  • Treatment: provide revolutionary and recognised treatment within employee wellness, the medical world and private practice. To provide a 24-hour national hotline for the community to phone in and receive counselling, as well as referrals to their local drug rehabilitation centres.

What is U-ACT’s Vision?

To become the country’s leading trainer of recovery coaches, with a national programme which is SAQA accredited.

Why choose U-ACT?

Superb credentials: The trust has good corporate governance – it is run by KPMG auditors and administered by Deneys Reitz attorneys. It was founded in 2007 with the start-up capital coming from JP Morgan, which has a particular focus on the training and empowerment of appropriate community-based individuals within the field of alcohol abuse and addiction treatment.

Led by David Collins: David is a specialist coach and consultant, with an extensive background in the addiction treatment world as well as the financial sector. The training is based on international coaching modalities as recognised by the International Coaching Federation. David has over 20-years working experience in the corporate environment, working mainly within the banking sector. He is the Principal Member of Upward Spiral, a specialised addiction and wellness initiative aimed at the corporate environment and aligned with leading EAP (Employee Assistance Programmes) providers.

David is also the founding member of the SHARP Addiction Clinic in Oaklands, Johannesburg, which he founded in May 2001. This licensed treatment facility provides addiction treatment services, working mainly in the private sector. The Trust, which is a non-profit organisation (NPO), was formed to serve other income groups and has a vast wealth of specialised professionals at its finger tips, from psychiatric and psychological expertise to medical, social and occupational therapists.

Coaching as an industry: Fortune magazine describes coaching as, “unlocking a person’s potential to maximise their own performance. It is helping them to learn rather than teaching them. Clients say coaching brings out their best by helping them focus, break down tasks and clarify their values”.

How it Works

  • Students meet weekly for interactive group sessions with lectures every second week over a period of six months.
  • Students gain twelve hours of practical experience during one-on-one sessions with SHARP clients.
  • Students meet David Collins twice a month for supervision.
  • Students are provided with a manual containing all the theory.
  • The total cost is R6 000 per student – considering that it can cost nearly R100 000 to train to become a coach, this is philanthropically-motivated venture.
  • It costs a total of R120 000 twice annually to run two courses of 20 students each.
  • R100 000 per annum is required to run the help desk.